Skechers Pickleball: Elevating Comfort and Performance on the Court
Sep 24, 2024
In the world of pickleball, your gear matters, and when it comes to footwear, Skechers is leading the charge with innovation, comfort, and durability. As the official sponsor for September's Court Connections, we’re proud to feature Skechers, a brand that understands the physical demands of the sport and designs shoes that cater to players of all skill levels. From elite PPATour athletes like Tyson McGuffin and Catherine Parenteau to recreational players, Skechers’ pickleball shoes deliver performance without sacrificing comfort.
In this Q&A, Brian Kraus, Merchandising Executive with Skechers® Pickleball, shares insights into their design philosophy, innovative footwear technologies, and how they’re shaping the future of pickleball, both on and off the court. Get ready to dive into their approach and discover why Skechers is the go-to brand for players looking to up their game.
Skechers is known for innovation in footwear technology. Could you share some insights into the specific technologies that make Skechers pickleball shoes stand out?
Skechers has developed several proprietary comfort and performance technologies that not only set us apart from others in the market, but also have lent themselves to elevating a players’ performance on the pickleball court. Some of these technologies include Skechers RelaxedFit™, a feature that provides space in the toe box and offers a cooling experience for feet that swell during play. Skechers Hands Free Slip-ins™ technology is incorporated in our control and speed styles providing additional lateral stability and heel lockdown. We’ve also incorporated Skechers Arch Fit™ technology into several of our pickleball styles for podiatrist-certified arch support and additional support in the midfoot during intense play.
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How does Skechers support the pickleball community beyond providing high-performance footwear? Are there any initiatives or partnerships that highlight your commitment to the sport?
At the grassroots level, Skechers is partnering with a number of playing facilities across the country including Oasis Pickleball Club in Texas, Performance Pickleball in Virginia, and Pro Shot Pickleball in New Jersey, to name just a few. Skechers is also the official footwear of every major tour and organization in North America including USA Pickleball, Major League Pickleball, the Association of Pickleball Players (APP) Tour, the Carvana Professional Pickleball Association (PPA) Tour, the U.S. Open Pickleball Championships, as well as the Pickleball Canada National Championship. And the brand continues to help grow the sport around the world by recently adding Pickleball England’s English OPEN and English Nationals to its global sponsorship roster.
Can you tell us about Skechers’ company culture and values? How do these values align with the needs and aspirations of pickleball players?
Skechers is known as The Comfort Technology™ Company due to its design tenets of Comfort, Style, Innovation, and Quality at a reasonable price. These tenets are what have made us successful across all our product categories, including pickleball. The sport has a multi-generational appeal that is ideal for our position as the third largest footwear brand in the world. Plus, it’s easy to learn and fun to play, so new, and experienced players see the benefits in our signature advanced comfort technologies on the pickleball court.
Looking ahead, what exciting developments or products can pickleball enthusiasts expect from Skechers?
We’re always innovating and continue to get feedback, not only from our pros, but also from our partners and other athletes in the sport. This allows us to deliver newness and to expand our pickleball footwear range with more options for all types of players. Next year, we’ll introduce fresh updates and plan to reveal some exciting colorways to styles in our existing lineup. If you haven’t given Skechers Pickleball shoes a try, you need to get yourself a pair!
As Skechers continues to innovate and push the boundaries of pickleball footwear, it's clear that their commitment to the sport goes far beyond just making shoes. Whether you're a recreational player or a competitive pro, Skechers is dedicated to providing the support, comfort, and style you need to perform your best on the court.
With exciting new developments and fresh updates on the horizon, now is the perfect time to experience Skechers' cutting-edge footwear for yourself. If you haven’t yet, grab a pair and see how they can elevate your game. Don’t forget to share your "Back to Court" story with us for a chance to win an amazing Skechers prize pack!
Submit your story HERE
September Court Connections sponsored by Skechers Performance
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